Alverno College
The Research Process
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Selecting Your Topic

Woman in LibrarySo you need to do a research paper…Don’t panic! This section will explain the steps for conducting research and will offer some good research strategies.

At the outset, it’s important to understand what research is.

RESEARCH: the diligent, thorough inquiry and investigation into a subject that requires time and effort on the part of the researcher.

Research begins with selecting a topic.

Marketing TopicChoosing a topic you are interested in or want to learn more about can make doing research more enjoyable.

You could start with a very broad topic, for example, marketing. However, you would find way too much information on this subject--enough to write several books!

This topic is TOO BROAD.

It often helps to brainstorm topics, trouble brainstorming?

 

Narrowing Your Topic

 

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Last Updated 8/11/03